Ballad of the Brand

eBay Brand Essence

 

Design Challenge: The President of ebay asked us to create a visual expression of where the brand could go. In three weeks, we were able to show a ‘prototype of emotion’ which was shown to an internal audience of executive leadership. The successful screening led to acquiring the rights for a global & external version of the video. The ‘connect’ video is still a ballad of the brand.

Role: Executive Producer

Production: Picrow

 

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